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100-101 Questions and Answers

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100-101 Questions and Answers

Question # 6

Refer to the exhibit.

An advertiser needs to sell as many products as possible

Which campaign should the advertiser use''

A.

Campaign 1

B.

Campaign 4

C.

Campaign 3

D.

Campaign 2

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Question # 7

What is Audience Network?

A.

A marketplace to sell and buy items in local areas

B.

Where you can manage your audience options for ads

C.

An insights tool that helps you gain data about your Page followers

D.

A platform that offers ad delivery on other websites and apps

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Question # 8

At what level in Ads Manager would a business choose their ad placements?

A.

Campaign

B.

Ad

C.

Ad set

D.

Account

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Question # 9

An ad on the Facebook App is initially approved starts to be delivered, and then gets. As approved.

What could be a reason for this disapproval?

A.

High negative feedback

B.

Low bid amount

C.

The payment method expires

D.

Narrow targeting settings

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Question # 10

Most of the audience of a major sports magazine reads its content online and the magazine decides to revamp its website. Which campaign objective should the magazine use?

A.

Engagement

B.

Reach

C.

Traffic

D.

Catalog Sales

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Question # 11

Which Facebook roles are able to manage an ad account? (Choose all that apply)

A.

Administrator

B.

Analyst

C.

Viewer

D.

Advertiser

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Question # 12

What are two key features of WhatsApp? (Choose 2)

A.

End-to-end encryption

B.

Ad placements

C.

Business details

D.

Free messaging and video calls

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