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AD0-E559 Question Includes: Single Choice Questions: 41, Multiple Choice Questions: 9,
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The Adobe AD0-E559 Exam, also known as the Business Practitioner Expert certification for Adobe Marketo Engage, assesses your expertise in marketing operations, campaign management, and utilizing customer behavior data.
Marketing professionals with approximately 18 months of experience in Adobe Marketo Engage features and capabilities are ideal candidates. You should be familiar with building, launching, and analyzing campaigns, as well as working with email behavior technologies and CRM systems.
The Adobe AD0-E559 exam covers areas such as administration and maintenance, marketing activities, campaign management, and understanding Smart Campaigns, logic, and flow steps.
The Adobe AD0-E559 exam is delivered online through a proctored format. It consists of 50 multiple-choice questions and allows 100 minutes for completion.
To pass the Adobe AD0-E559 exam, you need a score of 32 out of 50.
Here's a breakdown of the key differences between the Adobe AD0-E559 and Adobe AD0-E560 exams:
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A smart list consists of a 'Was Sent Email' filter with Email is any' and 'Date of Activity in past 1 year' constraints.
Why would a person not appear on this smart list?
A marketer built an event program and added a forecasted period cost of $25,000 for the month/year the event will take place. The event was yesterday and today the marketer realized that they had additional variable costs above the original forecasted amount and updated the Period Cost to $30,000 in the Adobe Marketo Engage event program the same day.
Their CEO wants to know the value in terms of how much the event cost compared to the pipeline and or revenue generated asap.
When should the marketer generate a Revenue Cycle Explorer (RCE) report to ensure the true period cost is reflected?
A marketer conducted an A/B test and expected the new version to perform better than the original version. However, this did not occur.
What conclusion can the marketer make about these A/B test results?
Sally is the Head of Marketing Operations at a Global Tech company. She has noticed that the quantity of marketing emails being sent in a week is not being managed according to the guidelines set out in the playbook.
Sally would like to use the controls available in their Adobe Marketo Engage instance to ensure she can stop any over-communication by the Marketing Team across all regions at a global level.
Which option would be done in this scenario?
Michael manages the Adobe Marketo Engage instance for his company. In order to ensure that each regional team can view and edit only their own programs, Michael has implemented Workspaces. The team recently hired an intern in the Asia Pacific Japan (APJ) region who will be responsible for cloning and preparing programs for launch, working strictly within the APJ Workspace. Custom Roles have not been set up in their Adobe Marketo Engage instance.
What is one step Michael must take in order to limit the intern's access to work strictly to the APJ Workspace?
TESTED 22 Oct 2024
